Living the Commitment: Anniversary Message from our Chief Marketing Officer
Over the past years of the company’s existence, it has shown its capability to adapt to the needs of its stakeholders. From ActivatePH where the company initially offered UX/UI design and web and app development services, to LoydelPH where the company focused on selling business machinery and equipment, then came Ingenio Creatives where we became a one-stop-shop for marketing, advertising, and technology services. We have definitely proven our agility in business.
We have also responded to the need of our employees. The COVID-19 pandemic challenged our operations but we were able to surpass it by setting up a satellite office in San Jose del Monte, Bulacan to make our brain center accessible to our employees and clients in the northern part of Luzon. We also have made this the main hub to better serve our foreign clients.
Our linkages in the industry were also strengthened through our partnership with Dreame.rs IT Solutions led by CEO Al-Fayeed Usman. We have partnered with co-startups to mutually lift each other as we push forward and expand opportunities for partner companies.
As we advocate for truthful campaigning in the advertising industry, we have included political campaign management as part of our service portfolio. We have done this because we aspire to be a role model in the marketing and advertising industry that campaigning for a leader can be done in a fair and honest demeanor.
New company leaders were also installed to make our operations smooth-sailing. Ms. Kamille Catayas was installed as the new Chief Human Resource Officer to better serve the welfare of our employees at work. We have also promoted Ms. Patrisha Catayas as the new Chief Operating Officer and Vice-President for Business Development to see to it that all our clients are well-served and to develop innovative ideas to strengthen the company’s financial stability.
All of these will not be possible without our hardworking team members. Thank you for your continuous dedication to be part of our commitment to making brands shine.
More importantly, we would like to thank all the brands who have trusted us and believed that we are the best agency that is capable to bring out the best in your brand. Rest assured that we will continue to innovate our ways to serve you even better.
As we enter a new year for the company, we plan to reach out and help more start-ups and small businesses locally and globally in their marketing, advertising, and technology needs. We are also gearing towards expanding our partnership opportunities to better serve the needs of our clients and rise to the challenges of the new norm in business.
As we have embodied the commitment of making brands shine through the years, we shall continue to embrace such by being an industry game-changer and empowering more businesses.
Let us all look forward and move for a better tomorrow!
Paulo Hency Macapas – Chief Marketing Officer and Vice-President for Sales Operations